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Neil Ferguson, Director of Marketing at Oregon Wine Board Joins IBWSS as a Speaker

Photo for: Neil Ferguson, Director of Marketing at Oregon Wine Board Joins IBWSS as a Speaker

Come to IBWSS 2024 in San Francisco with Neil Ferguson, the Oregon Wine Board's director of marketing. Find out how his cutting-edge marketing techniques might improve your goods in the cutthroat industry of today.

03/04/2024

We are pleased to announce that Neil Ferguson, Director of Marketing at the Oregon Wine Board, will be speaking at the upcoming International Bulk Wine and Spirits Show (IBWSS) USA 2024, which will be held July 23–24 in the vibrant city of San Francisco.

Neil's extensive knowledge and innovative approach to media, marketing, and communications are a goldmine of information for specialists in the industry. Pick up some tips from Neil as he imparts his expertise on how to develop original ventures and gripping narratives that engage an audience.

Differentiation is crucial in today's competitive economy. Neil's passion for narrative and adeptness in communication have the potential to transform not only the wine industry in Oregon but also the way you sell your products.

Neil has a distinct perspective that blends academic rigor with real-world experience. He received a solid intellectual foundation from the University of Texas at Austin and spent 10 years living and working in the Pacific Northwest.

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Neil, who lives in Portland, embodies the attitude of curiosity and education. Enjoy the diverse range of culinary experiences that inspire ingenuity and innovation, get involved in the local music scene, and go on an excursion with him to find new business prospects.

Visitors will learn a great deal from Neil's vast experience and creative approach to media, marketing, and communications. Neil will share his knowledge on creating unique projects and compelling stories that captivate viewers.

Take advantage of Neil Ferguson's once-in-a-lifetime opportunity to expand your product line and achieve great success. By using his suggestions and strategies, you may make your offers more appealing to our suppliers and convince them to buy wine and spirits from you in large quantities. Make the most of the chance and set yourself apart from the rest.

Here is the list of conference speakers at the 2024 International Bulk Wine and Spirits Show

Aaron Bergh, President & Master Distiller at Calwise Spirits Co and President at Paso Robles Distillery Trail  

Teresa Casey, Executive Director, New York State Distillers Guild  

Chad Clark, Director of North Coast Operations at Allied Grape Growers  

David Cohen, President of the Florida Craft Spirits Association and President and Head Distiller at Manifest Distilling  

Maurice DiMarino, Wine and Beverage Manager at Cohn Restaurant Group  

Cathy Ference, Sr. Manager, Bulk Wine Supply at Constellation Brands  

Bergaglio Francesco, President & CEO of Enartis  

Tracy Genesen, General Counsel at Wine Institute  

Dave Gerardu, Director of Wine at 50 Eggs Hospitality Group  

Carmen Gonzalez Alfaro, Master Distiller & New Product Development in Casa del Sol Spirits  

John Granata, Master Distiller, President at Jersey Spirits Distilling Co. President at New Jersey Craft Distillers Guild  

Peter J. Jones, Head of Wine & Spirits at Shopify  

Brian Lebredo, Director of Beverage at Texas Roadhouse  

Cami Lehmann, Director of Marketing, Maggiano’s Little Italy at Brinker International  

Tony Leonardini, Director of Import Bulk Purchasing, Delicato Family Wines  

Geoff Longenecker, Founder, Distiller Seven Caves Spirits and President at San Diego Distillers Guild  

Rachel Lowe, Director of Beverage Operations at Levy Restaurants  

Marliese Martin, Chief Operating Officer, Hillebrand Gori USA  

Justin Noland, Senior Director, DTC Marketing & Ecommerce at Treasury Wine Estates  

Ankita Okate, Chief Growth Officer and Events Head at Beverage Trade Network  

Manveer Sandhu, Director of Winemaking, Rack & Riddle Custom Wine Services  

Noël Schaff, B2B Sales Manager at O'Neill Vintners and Distillers  

Kimberly Shannon, Beer, Wine and Liquor Specialist at Giant Eagle, Inc  

Chris Swonger, President & CEO, Distilled Spirits Council of the United States and the Foundation for Advancing Alcohol Responsibility  

Elizabeth Tomasino, Associate Professor of Enology at Oregon State University  

Evan Traub, Senior Account Manager at IMI Agency

Todd Azevedo, Wine & Grape Broker, Partner at Ciatti

2024 Exhibitor registration is now open. Get in early at the lowest price and select your table first. See exhibitor pricing.

 

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