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Private Label Wines: Promote Your Own Labels

Photo for: Private Label Wines: Promote Your Own Labels

Promote your brand, expand your portfolio, build your brand equity and provide great value to your customers with your own label

05/07/2023

Distributors, multi-state chains, wine clubs, music events, bar operators and restaurants are invited to attend the 6th annual International Bulk Wine & Spirits Show in San Francisco on July 25-26 where the world’s leading wineries will offer you private label wine options. IBWSS is a leading show which gathers the private-label wine industry and will have the world’s leading wine producers who will offer private-label programs, bulk wine and contract bottling options.

You will be able to find suppliers for your own labels or be able to start your own wine brand with the help of their multi-format bottling and canning.

Simply put, it is your own label on their wines. Suppliers can also produce a custom blend in packaging that meets your specific requirements. See the full speakers schedule here that will educate you on how to build your private label wine business.

For anyone thinking about getting started in the world of private labels, the structure of the event makes it convenient to get a private label program up and running quickly. For example, an owner of a restaurant in San Francisco would be able to find out first-hand how a private-label wine program could help to attract new customers and increase profit margins. At the event, there will be opportunities to ask questions of industry leaders who have created private label programs themselves, as well as learn best practices when it comes to building their own private label brands.

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Some of the topics that will be discussed are:

- Bulk Wine Data and Opportunities By Jon Berg, Thought Leadership VP – Beverage Alcohol Vertical for NielsenIQ

- Training Your Sales Teams How to Successfully Sell Your Brands by Jason Steffens, Training Manager at Deutsch Family Wine & Spirits.

- Building a Fast Growing Company by Jeff Kozak, CEO of WhistlePig Whiskey.

- Certifications and You by Kryss Speegle MW, Vice President - Business to Business.

- Global Shipping and Logistics by Horst Muelle, Global Head VinLog at Kuehne + Nagel.

- Sustainability Next by Bryan Avila, Co-Founder, CEO and teacher, Vintners Institute.

There will also be 4 main panels, one with on-trade chain buyers, one with off-trade national chain buyers, a technical panel of winemakers, and lab experts and one with bulk wine and spirits buyers. The panels will be open for audience Q and A.

View the full conference schedule here.

The International Bulk Wine & Spirits Show is the opportunity of the year for anyone involved in the production, selling, and buying of bulk wine, bulk spirits, contract bottling, and private labels. The conference provides information for business leaders on the latest trends in bulk wine and spirits, but also the wider drinks industry, covering consumer trends and changes in spending behavior.

You can find a full list of the speakers lined up here for day one and day two of the conference.

Get your tickets here and join America’s biggest bulk wine and bulk spirits gathering.

Header Image: 2023 IBWSS Speakers - from left top Jon Berg, Jason Steffens, Jeff Kozak, Kryss Speegle, Horst Muelle, Bryan Avila.

2024 Exhibitor registration is now open. Get in early at the lowest price and select your table first. See exhibitor pricing.

 

Book Your Exhibitor Spot Today and Grow Your Business.

Book yours today and don't miss a chance to be part of America's biggest gathering of bulk and private label.

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